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Attention Business Editors

Great-West Lifeco to release second quarter 2010 results

	    TSX:GWO

	    WINNIPEG, July 14, 2010 /CNW/ - Great-West Lifeco Inc. will release its
second quarter 2010 financial results on Wednesday, August 4, 2010.
	    The results will be discussed in a conference call and audio webcast
hosted by company management at 9:00 am. (EDT) on Thursday, August 5, 2010.

	    The one-hour call can be accessed by calling the following numbers:

	    - Participants in the Toronto area: 416-340-8018
	    - Participants from North America: 1-866-223-7781
	    - Participants from Overseas: Dial international access code first, then
800-6578-9898

	    The presentation materials will be accessible on Great-West Lifeco's
website in advance of the conference call and webcast, along with a
printer-friendly version of the slide presentation at:
http://www.greatwestlifeco.com/008/home/eventsandpresentations/index.htm

	    A replay of the call will be available from August 5 to August 12, 2010
and can be accessed by calling 1-800-408-3053 or 416-695-5800 in Toronto
(passcode: 5040650 followed by the number sign). The archived webcast will be
available from approximately 1:00 p.m. (EDT) on August 5, 2010 until August 5,
2011 on Great-West Lifeco's website at:
http://www.greatwestlifeco.com/008/home/eventsandpresentations/index.htm

	    Great-West Lifeco Inc. (TSX:GWO) is a financial services holding company
with interests in the life insurance, health insurance, retirement savings,
investment management and reinsurance businesses. The Corporation has
operations in Canada, the United States, Europe and Asia through The
Great-West Life Assurance Company, London Life Insurance Company, The Canada
Life Assurance Company, Great-West Life & Annuity Insurance Company and Putnam
Investments, LLC. Lifeco and its companies have over $463 billion in assets
under administration, and are members of the Power Financial Corporation group
of companies.
	    Assets as of March 31, 2010






-30-
	    /For further information: Marlene Klassen, APR, Assistant Vice-President,
Communication Services 204-946-7705/
More on this organization
GREAT-WEST LIFECO INC.

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