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Attention News Editors
TD and Vancouver Pride Society present 2010 Pride Parade & Festival
VANCOUVER, July 27 /CNW/ - Green wig: check, parade float: check, green
Pride beads: double check! With days to go before the formal launch of Pride
Week in Vancouver, TD is putting the finishing touches on preparations to be
Vancouver Pride's newest Presenting Sponsor.
"Every year, TD supports the LGBT community by sponsoring and
participating in Pride parades, festivals and events across the country and
we're excited to add Vancouver's Pride festivities to our line-up," said
Raymond Chun, Senior Vice President, Pacific Region, TD Canada Trust. "TD
welcomes customers from the LGBT community and we aim to make our locations
more friendly and supportive."
As this is TD's first year sponsoring Vancouver Pride, the company has
lined up a number of exciting activities to show its pride colours and the
diversity of its employees and customers. These activities include
opportunities to connect with TD and will begin with a colourful TD Pride
Parade float, complete with enthusiastic employees. The TD Festival Stage will
also host a variety of performers, who will entertain thousands of festival
attendees.
Other activities during Pride will include:
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-- An opportunity to win a trip to your favourite destination courtesy of
TD First Class Travel VISA INFINITE Card
-- A photo booth featuring the TD drag queen. Visitors will get a photo and
commemorative Pride/VISA photo frame
-- A booth on Sunset Beach on Parade Day (Aug. 1) with information about
employment opportunities and TD's involvement in the community
>>
TD welcomes customers from the LGBT community and we do this by providing
unique products and services to meet specific customer needs. In July 2009, TD
Waterhouse put together Financial Planning Considerations for Same Sex
Couples, a wealth-planning resource to assist advisers, planners and branch
employees when having important financial planning discussions with LGBT
customers.
TD also aims to be an employer of choice for the LGBT community so our
workforce more closely represents our customer base. Recently, TD was
recognized in the top 10 of the Most Gay Friendly Corporations in the World by
the International Gay and Lesbian Chamber of Commerce. The organization's
annual International Business Equality Index measures the performance of
corporations in relation to diversity and inclusion in countries where they
have offices. TD is the only Canadian company to be included on the list.
Vancouver Pride is one of Canada's premier celebrations of culture and
diversity. It is the largest celebration of the lesbian, gay bi-sexual and
transgendered community in Western Canada and is one of the leading events of
its kind in the world. This year's Pride Parade and Festival in Vancouver is
expected to attract more than 600,000 spectators and TD plans to make a big,
green splash!
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/For further information:
Jeff Meerman TD 604.654.0324 jeffrey.meerman@td.com
Matthew Cram TD 416.983.1514 matthew.cram@td.com
Caryl Dolinko Vancouver Pride Society 604.687.0955
media@vancouverpride.ca
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